Based on the experience accumulated by its professionals, in 1998 CPPM published a small manual called Market Research, a reference guide for current and potential clients considering contracting research projects.

The purpose of this booklet is to provide guidelines to anyone who needs market research, whether it be continuous or occasional. It was very well received, and has been mentioned in the specialized media.

Since its first edition, this guide has attracted the attention of thousands of people, ever. It was revised and updated once again in 2002 and is available for downloading on this site.

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